Elon Musk Averts Feud With Apple by Meeting Tim Cook

SAN FRANCISCO — In a collection of tweets on Monday, Elon Musk, the proprietor of Twitter, accused Apple of sabotaging his social media firm by reducing again promoting and threatening to take away the Twitter app from the App Store.

By Wednesday, any potential feud appeared to have been prevented.

On Twitter, Mr. Musk posted a video of himself being proven round Apple’s campus in Cupertino, Calif., on Wednesday, strolling previous a meditation pool. While the video didn’t present whom Mr. Musk was strolling with, Apple workers mentioned that they had seen Mr. Musk with Tim Cook, Apple’s chief government. Mr. Musk mentioned in a later submit that he and Mr. Cook had mentioned their dispute.

“We resolved the misunderstanding about Twitter potentially being removed from the App Store,” Mr. Musk mentioned in a tweet. “Tim was clear that Apple never considered doing so.”

Apple declined to remark. Mr. Musk didn’t reply to a request for remark.

The assembly appeared to sidestep what had threatened to change into an enormous spat between two of tech’s titans. Mr. Musk had taken goal at Apple’s energy over the App Store, which is the one distributor of apps on multiple billion iPhones worldwide. His complaints — about Apple’s insurance policies for approving apps and its observe of taking a minimize of the sale of apps — resurrected a problem that had been raised by different firms, resembling Spotify and Epic Games. Lawmakers and regulators around the globe have been scrutinizing Apple’s energy over software program distribution.

Under Mr. Musk, who took over in October, Twitter’s content material insurance policies have been unclear, doubtlessly placing the app at odds with Apple, which opinions each app distributed by means of the App Store.

Mr. Musk has reinstated the account of former President Donald J. Trump, which was banned after the Jan. 6, 2021, riot on the U.S. Capitol, and has mentioned he’ll supply amnesty to accounts suspended by the corporate’s earlier management. But Apple’s guidelines prohibit hateful speech or content material. The firm additionally polices apps to make certain that they use its in-app cost system to gather subscriptions, which permits Apple to gather as a lot as 30 % of gross sales.

In the previous, Apple has raised issues with builders that defy these insurance policies and slowed down approval of their apps for distribution. Mr. Musk mentioned on Monday that Apple had threatened to do the identical with Twitter with out telling the social media firm why.

Mr. Cook gave Mr. Musk the tour earlier than a scheduled journey to Washington, the place he’s set to satisfy with a number of Republican lawmakers, together with Representatives Jim Jordan of Ohio and Cathy McMorris Rodgers of Washington, in accordance with an individual with data of the matter. A battle with Mr. Musk had threatened to complicate these conferences as a result of he accused Apple of attempting to censor “free speech” by limiting Twitter’s distribution on iPhones — a problem in Congress, the place Republican leaders are involved that Silicon Valley firms suppress conservative views.

Mr. Cook has used allure offensives earlier than. After Mr. Trump criticized Apple in 2018 for manufacturing its merchandise abroad, Mr. Cook traveled to Washington to satisfy with him and joined a White House advisory panel. Mr. Trump later deserted his criticisms of Apple and praised Mr. Cook as a “great executive because he calls me and others don’t.”

David McCabe contributed reporting.

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